SUNDAY SCRIBING

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It’s finally here the day of rest for some (not us it’s, market season), the final day of National Stationery Week, and the day we at CL.AM have been championing the most; ‘Write A Letter Day’. Not least because it’s an important part of our ethos, and a chance for us to introduce our new FLORA design (coming soon, see above!). Above all, for the chance it gives us to step back from our favoured choice of gadget, and think about who have we really been neglecting of late? If you’re anything like me, this year is flashing before your eyes, and all your well-intentioned plans to really get in touch with old friends, elderly relatives, family may have been pushed aside as life’s relentless torrent washes over you. It becomes so easy to put off, writing a short letter to your Grandparents or an old friend-but just picture how touched they would be if today,a day dedicated to letter-writing, you actually did it. Imagine how their face would light up, at the sight of a beautifully handwritten envelope appearing through their letterbox, from a person they thought was far too busy to bother with them.

I know myself, that I get such a rush of excitement at the sight of a handwritten letter addressed to me on my doormat, partly because it is unfortunately so rare these days. It immediately invokes nostalgia for exciting events like birthdays, invitations, engagements or the teenage letter-writing essays I used to embark on with school friends; a time we had so much vital information to tell one another, it spilled onto several pages!

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So for one day, I urge, implore you to join in, and take some time out of your Sunday to reconnect with someone important to you. You may be surprised at the pleasure it brings you, and rest assured it will leave them smiling for the rest of the week.

Correspondence is cool x

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